The Economist: Organisation Culture: How Corporate Habits Can Make or Break a Company
By Naomi Stanford.
Description
The importance of a business's culture to sustainable success. An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want toGet a grip on why culture matters and the effect it has on success.Understand, define and measure their organisation's culture.Position th...
ISBN(s)
1846683408, 9781846683404
